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Peugeot and Samsung sign up to motorway screen sheet

Peugeot, Stella, Ford and Samsung are some of the advertisers motorists will see on a new LED digital screen sheet, equivalent to a 500-inch TV screen on the Aston Expressway near Birmingham.

Bepanthen to sponsor baby and parenting shows on Discovery

Bepanthen, the nappy care brand, has signed a six-figure deal to sponsor all baby and parenting programming aired on Discovery Network UK's Home and Health channel for 10 months from Thursday.

Nokia and McDonald's among the takers for C4's ad offer

B&Q, Nokia, McDonald's and Bulmers are some of the most recent brands to sign up to broadcaster Channel 4's new advertising strategy for 4oD.

Immediate Media 'misleading' mug offer banned

An ad promoting an offer for Immediate Media's Olive magazine has been banned by the ASA because the subscription, which included a free mug, was found to be more expensive than a deal that came without a mug.

First 'Blippable' TV ad to air tonight on Channel5

The world's first TV ad enabled with Blippar, for 'Star Trek Into Darkness', will air on Channel 5 tonight.

More Than ties up with Bauer for More Than Mondays

More Than, the insurer, is targeting consumers on Mondays through a campaign across four of Bauer Media's radio stations.

Outdoor industry finds another £1.9m of space for Missing People

The outdoor media industry has extended its pro-bono support for the Missing People charity, allowing the charity's digital outdoor campaign to continue until June 2013 and introduce regional targeting.

V&A funds David Bowie show for Absolute Radio

The V&A is to fund an Absolute Radio documentary, which will elaborate on displays from the museum's current 'David Bowie Is' exhibition.

Sky runs F1 activity on Chiswick Towers site

BSkyB has become the first advertiser on Clear Channel Outdoor's new Chiswick Towers site, as part of a wider campaign to promote the broadcaster's coverage of Formula 1.

Video ad walls should replace paywalls, says Ebuzzing chief

News International and other publishers using paywalls should replace them with web pages offering a choice of video ads, according to Pierre Chappaz, the co-founder and chief executive of European ad platform Ebuzzing.

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