Lastminute.com is promising to refocus its business around spontaneous hotel bookings, as the brand launches a 'Love Living Lastminute.com' ad campaign.
One of the strangest aspects of the continuing horsemeat crisis has been the silence of some of the Twitter accounts and other social feeds of the retailers who have found themselves at the centre of the widening scandal.
Pringles is running an EMEA-wide digital campaign to promote its new Roast Chicken flavour variant, and is to reveal subsequent flavours on its Facebook page.
21 Feb 2013
| by Ben Bold
Sony's much-anticipated next-generation PlayStation 4 games console will feature an array of social functions that allow gamers to share content and interact with other users via their smartphones.
15 Feb 2013
| by Ben Bold
Tesco is to launch a new "farm and factory" website as part of plans to open up its food supply chain to consumers, in the wake of the ongoing horsemeat scandal.
Coca-Cola, VW and The Financial Times are among the growing number of brands who have invited consumers to join in their birthday celebrations. But does anyone want to join the party? John Reynolds and Ben Bold investigate.
Lynx is tapping into the fervour around the Red Bull space-jump stunt with a campaign for its Lynx Apollo brand, fronted by astronaut Buzz Aldrin, which will send one fan into space.
10 Jan 2013
Mole likes to set easy-to-achieve New Year resolutions: first up was a vow to understand TV packages, now that BT has launched its first TV push for YouView
Cadbury is to bring a playful element into the support of its Crème Egg brand with a new campaign that kicks off in January.
11 Dec 2012
| by Kate Magee
Despite a difficult economic backdrop, Unity had a fantastic 2012.