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Interflora legal victory over M&S signals new 'cautious' approach to keyword bidding

Brands are likely to be more cautious when bidding online for competitors' keywords and phrases following a key High Court ruling, according to a legal expert.

Yahoo unveils complete overhaul of Flickr

Yahoo has followed up its $1.1bn acquisition of Tumblr by unveiling a complete overhaul of Flickr, its photo sharing service.

Yahoo agrees to pay in excess of $1bn for Tumblr

Yahoo has agreed a deal to buy social blogging platform Tumblr for more than $1bn (£720m).

Brands need to be more original on Instagram

Celebrities are increasingly using Instagram to endorse products, but the problem is they are doing it so badly, writes Richard Alford, managing director at M&C Saatchi.

Marketing Leader of the Year: The candidates - Rebecca Van Dyck

Rebecca Van Dyck, head of consumer marketing, Facebook talks to Elen Lewis, editor of The Marketing Society about shoes, fear and making creative people feel safe.

Marketing Leader of the Year poll - only one day left to vote!

These are the nominees for The Marketing Society Marketing Leader of the Year 2013, to be voted on by readers of Marketing and presented at the Society's Awards for Excellence on 10 June at the London Hilton.

Microsoft tells brands: 'Stop bad mobile experiences'

Microsoft has asked brands to stop offering "bad experiences" on mobile and "unify" advertising across devices to make content experience more impactful.

As Apple hits 50bn downloads, six ways brands can beat the end of the app honeymoon

Only brands that are serious about creating valuable experiences will succeed in a crowded app market, writes Matt Dyke (below), founder & strategy partner at digital agency AnalogFolk.

Google beats Apple to launch music streaming service

Google is launching a music streaming subscription service called All Access as it looks to compete with the likes of Spotify and Microsoft's Xbox Music.

Centaur chief executive and MD resign amid "weak performance"

Centaur Media, the business information, events and marketing services group, has announced the exit of chief executive Geoff Wilmot and managing director Tim Potter in its interim report in which it delivered "modest profit", said to be "below market expectations".

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