ActionAid revamps supporter magazine
29 May 2009 | by Becky Wilkerson
LONDON - ActionAid has revitalised its supporter title to make it more accessible to readers.
Agencies need both creativity and scientific know-how to offer clients the best chance of success
LONDON - ActionAid has revitalised its supporter title to make it more accessible to readers.
LONDON - TV retail expert Mary Portas has teamed up with Grazia to open a 'Living and Giving' shop at the Westfield London shopping centre to raise money for Save the Children as well as Barnardos and Mind.
Patients are as likely to trust the opinion of someone with the same condition as they are their GP
If we want the reward of being treated as partners by our clients, we need to share the risks
LONDON - Callaway Golf is launching a multi-media campaign on Eurosport on 8 June to drive awareness of two new ranges of golf clubs and offer fans the chance to attend the Barclays Scottish Open.
LONDON - Sony Ericsson is launching its music-entertainment show Pocket TV, which viewers can watch on their mobile or on YouTube, on 4 June.
How much influence can PR professionals exert on doctor's fledgling social networks?
LONDON - Carlton Screen Advertising's Ireland operation has been sold to Irish media executive Dermot Hanrahan for an undisclosed sum, following an 18-month disposal programme.
LONDON - Good Housekeeping, the NatMags-owned women's monthly title, is to launch a travel-sized version of the magazine, as it looks to revive sales.