31 Dec 2008
| by Hadassah Nymark
LONDON - Saatchi & Saatchi launch their first work for Cadbury Creme Egg since being assigned the account in July 2008.
29 Dec 2008
| by Staff
LONDON - LG Electronics will project video messages from Boris Johnson and international celebrities onto the Shell Building as part of its sponsorship of London's 2008 New Year's Eve fireworks display.
29 Dec 2008
| by Fionna Ramsay
LONDON - Scottish media group stv is making its blue logo red in support of Scottish National Blood Transfusion Service and its Give Blood 2009 campaign, promoting the service over the festive period when blood donations fall.
29 Dec 2008
| by Fiona Ramsay
LONDON - Sports clothing retailer Sweaty Betty has appointed LinkShare to promote web offers and drive online traffic with a new affiliate marketing programme.
29 Dec 2008
| by Gemma Charles
LONDON - Vimto and Hovis are among the brands whose educational marketing activity have been slammed by a children's food lobbying group for peddling what it claims to be 'misleading or incorrect' information.
25 Dec 2008
| by Caroline Lovell
LONDON - Monkey and Al, the stars of the PG Tips ads, paid tribute to the famous Morecambe and Wise breakfast sketch tonight in a new TV ad created by Mother.
25 Dec 2008
| by Hadassah Nymark
LONDON - A national TV campaign for the National Gas Emergency Service breaks today, advising people to call a dedicated hotline if they smell gas.
24 Dec 2008
| by Arif Durrani
LONDON - (2 January update) Fiat, the Italian car manufacturer, is set to realign its £150m European media business into WPP-owned agencies, a move that will see the £10m UK account, currently handled by Publicis Groupe's Starcom, move into Mediaedge:cia.
24 Dec 2008
| by Alex Brownsell
LONDON - Insurance provider More Th>n is to roll out a £30m through-the-line campaign next year as it looks to overhaul its brand and ditch its traditional mascot-led marketing.
24 Dec 2008
| by Staff
FRANKFURT - Rupert Murdoch's News Corporation could raise its stake in Premiere, the German pay-television operator, from a quarter to between 40% and 70% after it agreed to underwrite a €450m (£426m) rescue.