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Reebok enlists film stars Ricci and Leguizamo for I Am ad campaign

10 May 2005 | by by Julia Pearlman

LONDON - Film stars Christina Ricci and John Leguizamo are the newest faces of Reebok's 'I am what I am' ad campaign, in the sportswear brand's biggest advertising push for nearly a decade.

Visit London £10m media task remains with OMD

10 May 2005 | by by Staff

LONDON - Visit London has reappointed OMD to its £10m media business following a review that included ZenithOptimedia and Starcom.

Chrysalis reports declining radio revenues as mood darkens

10 May 2005 | by by Daniel Farey-Jones

LONDON - Deepening pessimism in the radio sector has extended to Chrysalis, which today predicted a decline in full-year radio revenues of as much as 6% as revenues for the first half dropped 2.2% to £32.6m, on the back of weak advertising.

Haymarket adds Media Week to business line-up

10 May 2005 | by by Colin Grimshaw

LONDON - Haymarket has confirmed it is acquiring Media Week from Quantum Business Media, along with three other business titles: Eye Magazine, Packaging News and AV Magazine.

Revenues up at Havas in first quarter despite decline in the UK

10 May 2005 | by by Jennifer Whitehead

LONDON - Havas, the French advertising group, has seen organic revenue grow by 1.4% during the first quarter, and said that it is confident it can continue its turnaround in the second half of the year, despite a sharp drop in the UK.

Heinz appoints Miller as president of UK and Ireland

10 May 2005 | by by Staff

PITTSBURGH - HJ Heinz Company has appointed American Jane Miller as the new president of its UK and Ireland operation, succeeding Stefan Barden who is to take a senior job in Europe.

Haymarket bolsters business line-up with acquisition of Media Week

10 May 2005 | by by Jennifer Whitehead

LONDON - Haymarket, publisher of Brand Republic and Campaign, has confirmed that it is to acquire Media Week from Quantum Media.

McDonald's targets children in latest tie-in with Vivendi Universal

10 May 2005 | by by Sam Matthews

LONDON - McDonald's has inked a global deal with Vivendi Universal to offer handheld videogames based on the popular 'Crash Bandicoot' and 'Spyro the Dragon' franchises in Happy Meals, a move that is likely to cause a backlash from health organisations.

PlayStation scoops Advertiser of Year at Cannes Festival

10 May 2005 | by by Julia Pearlman

LONDON – The president and group CEO of Sony Computer Entertainment, Ken Kutaragi, is to be presented with the Advertiser of the Year Award at the Cannes Lions International Advertising Festival in recognition of PlayStation2's advertising.

Adidas three-stripes ban puts global sponsorship deals at risk

10 May 2005 | by by Drew Barrand

LONDON - Adidas' entire global sports sponsorship portfolio is under threat following last week's decision by the International Olympic Committee to restrict the use of the brand's distinctive three-stripe design on apparel.

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