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Yahoo! in music-video ads

21 Dec 2005 | by Ben Carter

Yahoo! is to open up its broadband music-video service to third-party advertisers for the first time in the new year, becoming the first UK provider to do so.

Puma links with Football League

21 Dec 2005

Puma is to sponsor the Football League, having signed up as its first official technical partner.

New campaign: Audi RS4

21 Dec 2005

Audi is backing the launch of its RS4, a high-performance version of its A4 model, with a £4m campaign.

News brief: Coca-Cola renews sponsorship deal

21 Dec 2005

Coca-Cola is renewing its sponsorship deal with UEFA by becoming an official top-tier partner, joining MasterCard, McDonald's, Carlsberg and JVC until 2009. The deal includes sponsorship rights for Euro 2008 in Austria and Switzerland.

News brief: Signet hands ad account to St Luke's

21 Dec 2005

Signet, the retail group that owns H Samuel and Ernest Jones, has handed its £5m advertising account to St Luke's. The agency won the business following a pitch against Vallance Carruthers Coleman Priest and Isobel.

News brief: Total in talks with authorities in Hemel

21 Dec 2005

Total is in talks with local authorities in Hemel Hempstead about setting up a fund for the local community. Its actions follow the blast at the Buncefield oil plant, which it owns jointly with Texaco. Total said the fund was likely to be backed by marketing activity.

News brief: Carphone Warehouse acquires rival

21 Dec 2005

Carphone Warehouse has acquired rival One.Tel to bolster TalkTalk, its fixed-line telecoms business. The £132m deal will see One.Tel's services rebranded to TalkTalk and promoted through the distribution channels of its former owner, Centrica.

News brief: Travelodge to run ad campaign

21 Dec 2005

Travelodge is to run a £4m ad campaign in the new year, highlighting its low room rates. The activity, which will run across press, poster, online and radio, is the first work by its new ad agency, Doner Cardwell Hawkins.

News brief: The Observer relaunches the Berliner

21 Dec 2005

The Observer is relaunching in the Berliner format from 8 January as it becomes the only full-colour Sunday newspaper. A monthly magazine - Observer Woman - will be added as part of the redesign.

News brief: ITV News Channel to cease broadcasting

21 Dec 2005

ITV News Channel will cease broadcasting this Friday (23 December). ITV decided to shut the 24-hour rolling news channel last week.

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