O&M to repitch as Woolwich reviews
26 Feb 1999 | by FRANCESCA NEWLAND
One of the oldest relationships in British advertising is under threat as the Woolwich talks to agencies about a major relaunch of its brand.
Speculation that True North faces eventual break-up or sale is gaining momentum after a brutally frank report from the company hired to find its new chairman.
One of the oldest relationships in British advertising is under threat as the Woolwich talks to agencies about a major relaunch of its brand.
Goodyear, the US tyre-maker, is reviewing its dollars 15 million pan-European advertising account out of McCann-Erickson after more than 40 years with the network.
M s by gaining a slice of the supermarket s business.
Abbott Mead Vickers BBDO has retained its position as Britain s biggest advertising agency for the third year running, according to the Campaign Top 300 report published with this issue.
A couple of years ago, Campaign s news editor approached me one Thursday morning with a very long face. I think we ve got a problem with a front-page story in today s issue, he said. What s the problem? I asked. I m afraid it isn t true, he replied.
Evans Hunt Scott ended its three-year relationship with Legal s multi-million pound direct marketing account.
Britain s biggest engineering group is talking to London agencies about a multi-million pound campaign to introduce the newly merged conglomerate - and a new name - to opinion formers around the world.
The Leonard Cheshire Foundation has called a conference of agencies and clients to discuss how more disabled people can be employed in advertising.
Publicis is in talks with at least two new-media agencies in a quest to boost the interactive capability of its UK subsidiary, Publicis Technology.