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NEWS: Brands go for doorstep delivery

19 Dec 1996

Corn Flakes are being delivered door to door with the daily pint of milk in a trial distribution scheme being run by Northern Foods, along with FMCG companies such as Kellogg and Lever Bros.

NEWS: Clarins fury at Asda price cuts

19 Dec 1996 | by JANE BAINBRIDGE AND JULIAN LEE

Cosmetics company Clarins is threatening legal action against Asda for selling products from its skin-care range at knockdown prices in the run-up to Christmas.

NEWS: Safeway ABC to aid travel offer

19 Dec 1996

Safeway is further breaking down the increasingly blurred barriers on the high street with news that it is setting up a dedicated travel booking service.

NEWS: Jean-Paul Gaultier...

19 Dec 1996

Jean-Paul Gaultier is putting pounds 750,000 behind a pre-Christmas national television campaign to promote his scent for men, Le Male, launched in early 1996. The ad has been art-directed by Gaultier himself, who promises it will excite . The campaign, through Kenneth Green Associates, will be supported...

NEWS: Scholl Euro role goes to DMB&B

19 Dec 1996

Foot-care company Scholl has appointed DMB&B as its first pan-European agency to spearhead its drive towards a stronger global brand.

NEWS: CIBAVision has unveiled...

19 Dec 1996

CIBAVision has unveiled a national poster campaign to promote its VitalEyes moisturising drops, breaking pre-Christmas and continuing through 1997. The 48-sheet, 70s-style campaign, through TBWA, will appear at 1200 sites and feature a variety of common scenarios, from home viewing to partying...

MEDIA: MEDIA WATCH; seasonal spending

19 Dec 1996

Festive advertising is big business for media owners as advertisers fill pre-Christmas space and airtime with the latest ideas to tempt Christmas shoppers.

ADVERTISING & PROMOTION: BRIEFS

19 Dec 1996

Best foot forward

MARKETING MIX: PROFILE; Old dog, new tricks

19 Dec 1996

Ben anderson * marketing director * kimberly-clark

NEWS: STOP PRESS

13 Dec 1996

Royal and Sun Alliance see incumbents

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