Reed.co.uk, the online recruitment agency, is returning to TV on Sunday (30 September) with the next stage of its 'Love Mondays' campaign, which rockets actor Rufus Jones and Reed staff into space.
Global ad spend rose to $139bn in the second quarter of 2012, a moderate 2.4% gain over Q2 2011, although Europe continues to retract, according to Nielsen's quarterly Global AdView Pulse report.
28 Sep 2012
| by Matt Rumble
As a fresh intake of PR students start at university, Matt Rumble hears the views of four tutors on the skills these would-be PROs need in order to be successful.
Comms directors will have to widen their skillset if they want to get a seat at the top table, PROs have claimed.
Julian Lloyd Evans, managing director of advertising at Dennis Publishing, has been appointed chairman of the PPA Marketing board.
Top brands including BP, Bacardi, Morrisons, Ocado, Reckitt Benckiser, and Pret a Manger went under the microscope in a hotly debated judging day for the Marketing Design Awards 2012.
27 Sep 2012
| by Campaign staff
The IPA is looking to expand its annual Ad School training scheme after a record number of students graduated from the 2012 course.
27 Sep 2012
| by John Owens
Research reveals fewer than half of FTSE corporate affairs directors sit on executive committees.
While economic uncertainty continues to dog the business environment, this year's Marketing Rewards survey finds that salaries and job satisfaction in the sector are rising.
26 Sep 2012
Should brands alter their approach to young people in a recession? Benetton's latest campaign highlights the plight of unemployed people in their teens and 20s.