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Mondelez launches Barny children's biscuit brand

Cadbury-owner Mondelez International is launching a bear-shaped sponge snack called Barny, marking its most significant NPD in the biscuit category since Belvita.

Former Lockheed Martin comms head Chris Trippick launches agency

Chris Trippick has teamed up with Celia Turner to launch an agency focusing on the aerospace and defence sector.

TBWA Manchester creates TV campaign for PZ Cussons

Imperial Leather maker PZ Cussons has launched a campaign created by TBWA Manchester supporting its new mother and baby care range, which aims to subvert the stereotypical image of the perfect mother.

Yell prepares 'emarketplace' strategy under fresh Hibu brand

Listings company Yell, which this week formally rebranded as Hibu, has unveiled a fresh strategy to create an ecommerce and business website 'ecosystem'.


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