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AKQA was awarded Digital Agency of the Year, Topshop won Digital Brand of the Year, and SCA's 'Bodyform: The Truth' viral scooped the Grand Prix at this year's Rev Awards.
It is officially time to pass on, or at the least share with marketing, the baton of sustainability. It is also time to re-brand that baton.
The notion of an "angry Britain" where the majority of consumers are angry and increasingly radicalised is a myth, claims a new report.
Rising utility bills are now the single biggest concern for twice as many UK consumers (15%) as they were two years ago (8%), according to new research figures from Nielsen.
Chris Moriarty from The Chartered Institute of Marketing outlines five trends in marketing pay and rewards to watch out for this year
The most effective marketing relies on the invaluable insight that data can provide. Here Mhairi McEwan sets out the "seven Es" novice marketers should follow.
If your company is one of the many that have put a cap on salary increases (read low or no pay rise), you'll need to get creative to hold on to your current staff.
The marketers from this year's Nxt Gen list give their advice to new and established marketers alike on keeping up with a changing world.
Entries are now open for The Brand Republic Future 5 Awards, an awards scheme created in collaboration with Octopus Group, and Marketing and PRWeek magazines, to highlight and celebrate all that's radical and ground-breaking in our industry.
Entries are now open for The Brand Republic Future 5 Awards, an awards scheme created in collaboration with Octopus Group, and Marketing and PRWeek magazines, to highlight and celebrate all that's radical and ground-breaking in our industry.
