13 Jun 2013
Creative
Tham Khai Meng
Worldwide chief creative officer; chairman, Worldwide Creative Council, Ogilvy Mather
What do they want me to do? That is always the thought that runs through my mind when looking at ads. Sometimes, of course, I ask: what were they smoking? But, usually, I m...
06 Jun 2013
Creative
Andy Bird
Executive creative director, Publicis London
One weekend back in the mid-90s, I found myself hosting a cultural exchange experiment in Newcastle with some colleagues from Bartle Bogle Hegarty and some of my mates from home.
On the Saturday evening, we retired to the...
30 May 2013
Creative
Nils Leonard
Executive creative director, Grey London
The Harrison s Fund ad fucked me up a bit. I have sons, you see.
Yes, it s small. It s print. It s charity. But it s good charity.
A welcome return of the provocative headline.
The BT Sport launch ad is missing a script....
23 May 2013
Creative
Ben Walker
Executive creative director, Crispin Porter Bogusky London
Big fan of M ller Light, me. Fantastic when you add loads of Brazil and macadamia nuts, and the calorie count stays the same, I m told. I pile them up in the fridge and I never throw an out-of-date one away....
16 May 2013
Creative
Gerry Moira
Chairman and director of creativity, Havas Worldwide London
Can you imagine anything more disgusting than waking up next to an older woman? Like most reasonable men steeped in the Western liberal tradition, I would rather cut my cock off. This universal truth is harnessed...
09 May 2013
Creative
Dede Laurentino
Executive creative director, TBWA\London
A very interesting mix this week. From the serious stuff to the bread and butter, from the populist to the plain. The work varies so much in stature and ambition that it made me think if this is a bit like comparing apples...
02 May 2013
Creative
Justin Tindall
Executive creative director, Leo Burnett
When counselled for his feelings on the wonders of digital photography, David Bailey responded: "It just means the world will be full of more shit pictures."
A damning indictment of the democratisation of creativity, maybe?...
25 Apr 2013
Creative
Mick Mahoney
Executive creative director, Havas Worldwide London
Is there an awards season any more?
It s hard to think of a month when there aren t several festivals somewhere in the world that count towards one report or another.
This year, we ve already seen British Arrows,...
18 Apr 2013
Creative
Russell Ramsey
Executive creative director, JWT London
Who said clients were cutting back on production budgets? It s battle of the bulging wallets this week, with Samsung and Heineken trying to outspend each other to create two enormous productions. "My brand s bigger than yours,"...
11 Apr 2013
Creative
Trevor Beattie
Founding partner, Beattie McGuinness Bungay
What is it with space aliens and the anal probe? You d think that having deployed their much-vaunted psychic mega-intelligence to traipse all the way over from the arse-end of Alpha Centauri, they might just celebrate arriving...