Media Bitch's Diary 30 September
30 Sep 2011 | by Media Bitch
This week Bitch uncovers MediaCom's and RBS's dates, pulls the parachute with Arena Media and discovers the truth about bees with JCDecaux and Aegis.
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M&C Saatchi has hired creative duo Matt Pam and Simon Hipwell from CHI & Partners.
This week Bitch uncovers MediaCom's and RBS's dates, pulls the parachute with Arena Media and discovers the truth about bees with JCDecaux and Aegis.
This week Out and About drops in on the Look Magazine show at Stratford City, witnesses UM London's stamina, attends the Health Lottery launch and gets vertigo at Piccadilly Circus.
To promote season two of Fox's 'The Walking Dead' Red Bee Media has created a personalised Facebook app.
Betting company William Hill has signed up to sponsor the UK coverage of the Italian, Russian and Dutch premier leagues on sports broadcaster ESPN.
TBWA\London has poached Carat strategy director, Dilip Shukla, to join its planning team.
Qantas, the Australian airline, is reviewing global advertising and media arrangements currently handled by a roster of agencies including M&C Saatchi, Ogilvy, Mojo, Wonder and ZenithOptimedia.
AOL boss Kate Burns steps down and Saatchi & Saatchi promote Fallon MD Magnus Djaba to chief executive in BR's round-up of this week's people moves in advertising, marketing and media.
Viewing your brand as part of the bigger business picture was a core theme of BrandMAX last week. Here, the Marketing team looks at this and some of the other big issues up for debate at the summit.
Rainey Kelly Campbell Roalfe/Y&R's chief executive, Richard Exon, and executive creative director Damon Collins are leaving the agency to launch a start-up.