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O2 reviews £100m media across Europe

LONDON - Telefonica, the Spanish telecoms giant, is reviewing its estimated £100m media planning and buying account for its O2 brand across Europe with a view to consolidating the business.

My Media Week: Charlie Edge, Mediaedge:cia

A week in the media life of Charlie Edge, communications manager at Mediaedge:cia

2010: Media pitches and a year of broken promises?

LONDON - Martin Sambrook, the managing partner, Billetts International media analytics, reveals where 2009 pitch agreements left the advertiser.

Direct marketing and sales promotion leagues 2010

With digital work now accounting for more than half of many agencies' business, the direct marketing and sales promotion industries have reached a turning point

On the Campaign Couch ... with JB

Q: I'm a senior client and we've just held a pitch for our advertising business.

Celebrating Steve Henry and Axel Chaldecott

At the British Television Advertising Awards last month, HHCL's Steve Henry and Axel Chaldecott won the chairman's award for their brilliant contribution to British advertising. In this week's issue of Campaign Steve'n'Ax talk about what it was like working together and how they created such a fertile...

Top 50 media agencies 2010

Media agencies will remember 2009 as the year of the monster pitch.

Top 30 regional advertising agencies 2010

The top UK advertising agencies based outside of London.

Editor's intro: League tables 2010

It would be really rather pleasant to simply skip the next 36 pages, consign 2009 to history and experience, and assume it's a rock-bottom from which the ad industry is already climbing up.

Top 100 creative agencies 2010

Will it ever end? That's what adland constantly asked itself when, faced with a mountain to climb last year, it viewed the prospect of having to scale another during 2010.


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