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Pitch update

16 May 2013

This week's pitch news from Morrisons, Tetley, Itsu, Scottish Power and British Airways.

Crabtree & Evelyn calls pitch for creative task

16 May 2013 | by James Swift

Crabtree & Evelyn, the luxury beauty company, is looking for a global creative agency following a strategic review.

Here's to the non-conformists

16 May 2013 | by Sue Unerman

So one of football s managerial greats has gone. Sir Alex Ferguson s era is finally over. The BBC s chief football writer, Phil McNulty, sums him up in three words : "Charismatic, explosive, contrary." It is the latter that explains his brilliance, for me. Ferguson has never acted as he was "supposed...

Glue Isobar hires creative directors

16 May 2013 | by Louise Ridley

Glue Isobar has hired Simon Clancy, an associate creative director at AKQA, in the new role of creative director and promoted two associate creative directors, Lewis Raven and Adam King, to the same position.

Combining ads, digital and PR is what brands demand

16 May 2013 | by Danny Rogers

Advertising agency sets up a PR arm. Hardly a new phenomenon. In recent years, Karmarama created Kaper and the gaffers of Golden Square added M C Saatchi PR to their Talk PR spin-off. But what makes Beattie McGuinness Bungay s creation of Seven Dials so intriguing is the personnel involved. The consultancy,...

Creatives can still win war with number-crunchers

16 May 2013 | by Ian Darby

Campaign s front page last week carried the following dispiriting phrase: "triggered by staff changes in the procurement team at Mercedes headquarters in Stuttgart, Germany". A fragment calculated to dim the joy in even that zaniest of toothsome cheesters, Alan Carr. It conjures images of forced...

A view from the top

16 May 2013 | by Miles Young

Saturday am: PIA303 Lahore to Karachi, a chance to review the last three days with Taher Khan. Pakistan is one of our fastest-growing markets. Afternoon is "free". Why do I love Karachi so much? Untamed energy, ultimate melting pot, little conventional beauty, socially hyperactive. Visited Abdul...

A view from the bottom

16 May 2013 | by David Austin

I ve just read, on a fascinating new Tumblr, that you know you ve been in advertising for too long if you think "impactful" is a word and you wear a woolly hat indoors. I m a relative newbie, so this news makes me scratch my head (beanies can really itch) in dismay: "impactful" isn t a word? Monday:...

It is time for PR to reclaim digital comms

16 May 2013 | by Alec Mattinson

PR may have lost a few battles along the way, but clear signs are emerging that it's slowly winning the digital war.

MacLaurin Media directors Rania Johnson and Will Iredale go solo

16 May 2013 | by Loulla-Mae Eleftheriou-Smith

MacLaurin Media's top two directors, Rania Johnson and Will Iredale, are launching their own comms agencies as their boss 'steps away from the coalface'.

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