It is time for PR to reclaim digital comms
16 May 2013 | by Alec Mattinson
PR may have lost a few battles along the way, but clear signs are emerging that it's slowly winning the digital war.
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Brands2Life has been appointed by the England and Wales Cricket Board (ECB) to help engage fans in the build-up to the Investec Ashes Series.
PR may have lost a few battles along the way, but clear signs are emerging that it's slowly winning the digital war.
Larger PR agencies are winning digital business from specialist shops as they strengthen their in-house expertise, according to industry research.
South African Tourism (SAT) is hunting for digital support as it seeks to overturn 'negative perception' in the UK.
Facebook's Tucker Bounds is taking on comms and public policy director Larry Yu's responsibilities following the announcement of his departure from the social network.
Manchester-based Tangerine PR is giving 80 teenagers the chance of a year-long paid placement with companies based in the North West.
Cicero Group has launched a joint venture with political monitoring firm Yatterbox to help financial services firms track social media activity across UK politics.
Denise Kaufmann has been appointed with immediate effect as chief executive of Ketchum London in a promotion from managing director of client services.
The Red Consultancy has made Amanda Duncan deputy CEO as part of a reshuffle following the departure of Andrew Baiden.
The head of comms at the Wikimedia Foundation, which operates Wikipedia, has said that its editors have yet to decide on a policy for whether PR professionals should be allowed to submit content on behalf of clients.