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Porsche is promoting the launch of its Cayman model with a digital campaign. The work, by Karmarama, is a marked switch for Porsche, which traditionally focused on press and outdoor activity. The content design agency Somethin Else created a series of computer games that invite users to test their...
Work Club has created an installation to promote the coffee brand Carte Noire Instinct, which will run between 12 and 18 April in the Westfield Stratford City shopping centre. The "window of intensity" installation, which Work Club created with the design consultancy AllofUs, consists of a five-metre...
The Rev Awards are set to launch next year, celebrating the ingenuity and imaginative use of technology in the UK's digital marketing communications industry.
British Airways has launched a TV ad as part of its "short haul" campaign by Bartle Bogle Hegarty.
Daleks, Frank Gallagher from Shameless, Gary Barlow and Noddy are projected on to buildings in a £10 million campaign for YouView by Adam & Eve/DDB.
Audi has opened the first of its digital showrooms in London's Piccadilly Circus.
Number 10 digital guru Nick Jones has signed up as chair of the judging panel for next year's Revolution Awards.
Research released by the Internet Advertising Bureau (IAB) in October revealed further compelling evidence of the growth of digital advertising spend.
Best-in-class companies, such as Travelocity, which acquired lastminute.com in 2005, are maximising their multi-channel marketing efforts and are seeing their customers spending 30% to 50% more than their single-channel counterparts*.
The media landscape is changing faster than ever, and brands need to have strategies in place to assess new options. Christian Schmalzl, global investment director at MediaCom, shows how to survey new digital territory.
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