05 Dec 2008
Feather Brooksbank has won the UK media planning and buying account for Irish Ferries. The agency will partner the Irish-based agency Javelin to handle the account.
05 Dec 2008
LG - ADVANCED TECHNOLOGY, BEAUTIFULLY HIDDEN
CREDITS
Project: Advanced technology, beautifully hidden
Clients: Dermot Boden, chief marketing officer; SH Han, vice-president,
LG
Brief: The beauty of hidden technology
Creative agency: Bartle Bogle Hegarty
Writer: Jon Fox
Art director: Rik Brown...
05 Dec 2008
Transport for London could reap millions of pounds in extra revenue from lifting its ban on Tube station sponsorship. It is looking for an agency to help it with sponsorship ideas, and said it was considering lifting its historical ban on headline sponsors at stations.
05 Dec 2008
RUSSIAN UNION OF AUTOMOBILE INSURERS - ROAD SAFETY - RUSSIA
CREDITS
Project: Road safety campaign
Clients: Russian Union of Automobile Insurers, Russian Interior Ministry
(Road Safety Department)
Brief: Scare motorists into driving more carefully
Creative agency: YesTasteWinNow
Writer: Dmitry...
05 Dec 2008
CREATIVE - Leon Jaume, executive creative director, WCRS
LONDON - Emirates has called a review of its global advertising arrangements, as it looks to appoint an agency ahead of its sponsorship of the 2010 Fifa World Cup.
LONDON - A viral ad featuring comedian Paul Kaye as a drunken Irish car park owner for Holiday Extras
has escaped a ban from the advertising watchdog following a complaint that it was racist towards Irish and Romany travellers.
LONDON - London's transport body could reap millions of pounds in extra revenue from lifting its ban on Tube station sponsorship, it announced today.
LONDON - Former British Airways commercial director Martin George, who is to stand trial in the UK and US for price-fixing, has emerged as the interim group marketing director of private healthcare brand BUPA.
02 Dec 2008
| by Staff
LONDON - A roundup of the important stories from the world of Marketing.