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VisitWales calls £6m review of all marketing

LONDON - VisitWales is on the hunt for agencies to work across above-the-line advertising, direct marketing, media planning and digital marketing, as part of a review of its £6m marketing services roster.

Warners Brothers seals multimillion-dollar entertainment deal

DUBAI - Warner Brothers, Time Warner's film and TV division, has signed a multibillion-dollar deal with two Abu Dhabi companies to create a media, entertainment and production hub in the UAE's capital city.

Walker Media wins Mandarin Oriental

Mandarin Oriental Hotel Group has appointed Walker Media to handle its estimated £5 million global media planning and buying business.

OgilvyOne wins British Airways brief

British Airways has awarded OgilvyOne London the direct and digital marketing account for its Asia-Pacific region, following a six-way pitch.

The Week: Advertising News - BBH plans Terminal 5 ads

British Airways is to back the opening of Heathrow Terminal 5 next spring with a four-month multimedia campaign. The advertising, by Bartle Bogle Hegarty, will use the "Upgrade to BA" line launched earlier this month in a high-profile TV campaign. The Terminal 5 work will break at the beginning of next...

The Week: Media News - Brands book Virgin 1 slot

Virgin 1's sales house, ids, has announced the station's first advertisers.

The Work: New campaigns - UK

BBC Radio 2 - BBC Radio 2 CREDITS Project: BBC Radio 2 Client: Rachell Fox, marketing director, BBC Radio 2 Brief: Inspire the public about the amazing line-up of DJs on Radio 2 Creative agency: Rainey Kelly Campbell Roalfe/Y R Writer/art director: Paul Silburn Planner: Megan Thompson Media...

One&Only to use Alterian's Communicator marketing software

LONDON - Luxury hotel brand One&Only has signed a deal with marketing software provider Alterian to use its brand management system Communicator, which helps to improve the efficiency of online marketing operations.

OgilvyOne wins British Airways brief

LONDON - British Airways has awarded OgilvyOne London the direct and digital marketing account for its Asia-Pacific region, following a six-way pitch.

Jumeirah sponsors teenage golfer McIlroy

LONDON - Jumeirah Group, the Dubai-based hotel chain, has signed an exclusive three-year sponsorship agreement with teenage golfer Rory McIlroy.

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