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Lastminute.com is approaching agencies about its £3 million creative account.
ALFA ROMEO - NUOVA RAZZA ALFA - ITALY Project: Nuova razza Alfa (a new species of Alfa) Clients: Roberto Zuccato, marketing director; Maurizio Melzi, communications manager; Angelo Muratore, marketing planner, Fiat - Alfa Romeo Brief: Launch the new Alfa 159 saloon car Creative agency: Armando Testa Writer:...
British Airways has said it is aware that two of the networks pitching for its £60 million creative account - JWT and Bartle Bogle Hegarty - are also pitching for the American low-cost airline Jet Blue in New York. It said it would decide which agency it wanted to appoint and then discuss the issue....
Eurostar has appointed Vizeum to handle its £4.5 million media planning and buying. Vizeum won the account after a pitch against the incumbent, Manning Gottlieb OMD, and Mediaedge:cia.
LONDON - Lastminute.com is approaching agencies about its £3m creative account.
LONDON - EasyGroup, the owner of the range of Easy-branded businesses, has appointed Initiative to handle its international media planning and buying.
LONDON – Vizeum has won the £10m Eurostar media account, ending Manning Gottlieb OMD's 10-year tenure of the business.
LONDON – Carlson Marketing has undertaken a global realignment to better serve the needs of its global clients, and has won a project from United Arab Emirates national carrier, Etihad Airways.
Midland Mainline, the train operator, is launching an ad campaign using the tagline 'Let's move on', to try to change perceptions of rail travel. Two 30-second TV executions will air throughout October and early November on the Central East and Yorkshire ITV networks. These will be supported by outdoor...
