27 Jun 2003
Butlins has approached five agencies to pitch for its TV business, which makes up the majority of the 5.5 million creative account. Mustoes, cdp-travissully, Feel, Barrett Cernis and Barrington Johnson Lorains have all been invited to present creative ideas. Although the incumbent, Senior King, is...
27 Jun 2003
| by Gerry Moira, chairman at Publicis
In my day if you could stand on a barstool with a pint of beer on your head (full, mind you) and sing Hi Ho Silver Lining (incl. guitar solo), you were in. Nowadays getting into our business is, I'm told, rather more complicated. Which is why the D AD Student Awards provide such an important showcase....
26 Jun 2003
While the rest of us stare on in bemused confusion at the foggy descent of the ITV merger into high farce, Carlton and Granada are presumably feeling a little more relaxed, writes Claire Beale .
26 Jun 2003
The Australian Tourist Commission is throwing an extra 1m at marketing Australia to the British over the next three weeks, to kick-start bookings following the recent war in Iraq.
26 Jun 2003
The British Airports Authority has unveiled its Heathrow Airport welcome signage and giant poster advertising opportunity, running the length of a 70m wall, with The Royal Bank of Scotland as the inaugural advertiser. The site is on the M4 spur road into Heathrow and is the first welcoming sign to greet...
26 Jun 2003
Conrad London, part of the Hilton Hotels-owned Conrad Hotel Group, has appointed integrated marketing agency Gyro to develop the brand in the UK and overseas. Activity will include direct mail and a teaser postcard campaign aimed at existing customers around the world. A brochure will be sent to a local...
26 Jun 2003
First Choice Holidays has hired e-marketing agency The Pepper Corporation to improve the way it targets customers online. The agency has been handed the business on a project-by-project basis following a pitch involving six agencies, including incumbent Perspectives Red Cell (Marketing, June 12).
24 Jun 2003
| by Claire Billings,
LONDON - The Hilton-owned Conrad Hotel Group is promoting its Chelsea Harbour-based Conrad London hotel to UK and overseas customers with an integrated campaign.
23 Jun 2003
| by Jennifer Whitehead,
LONDON - Budget airline EasyJet has jumped on the David Beckham bandwagon with an advertising campaign in the national press offering the England captain and his family free flights back home every week for the next year.
23 Jun 2003
| by Jennifer Whitehead,
LONDON - John Brown Citrus Publishing has lost a three-way pitch to publish the AA's customer magazine, with the motoring services organisation appointing Forward to the job.