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MOVERS

31 Jan 2000 | by LEXIE GODDARD

Dennis Publishing has promoted Simon Smith (left) to deputy ad manager of Computer Buyer. Smith joined Dennis as a classified sales executive on Mac User in 1996 and held a variety of sales positions before joining Computer Buyer in July 1999.

BMP uses actors in Strepsils drive

31 Jan 2000 | by JONAH BLOOM

TDI has sold a range of its Underground sites to BMP OMD for a new outdoor campaign for Strepsils Zinc Defence Lozenges.

Premier wins pitch to sell TV spots on Heathrow Express

31 Jan 2000 | by GREG HUGHES

Premier Media Partners, the publishing and sales house, has won a six-way pitch to sell the TV ad space on BAA s Heathrow Express.

Virgin.net in pounds 6.5m ad blitz

31 Jan 2000 | by LEXIE GODDARD

Virgin.net has spent pounds 6.5 million on a wide range of media from cash-machine receipts to London Underground escalator hoardings, to encourage more 20- to 44-year-olds to log on to its service.

Dotcoms should try posters to reach net users, survey says

28 Jan 2000 | by GORDON MACMILLAN

Dotcom advertisers should spend their budgets on poster advertising if they want to reach internet users, according to recent research.

Poulter lands Yorkshire Forward project but cuts jobs

28 Jan 2000 | by JOHN TYLEE

Poulter Partners has been picked to promote a Government-sponsored initiative to make Yorkshire and Humberside more attractive to companies from other parts of the UK and overseas.

EasyJet to offer 15% of budget airline to staff

27 Jan 2000 | by DANNY ROGERS

EasyJet founder Stelios Haji-Ioannou is to offer staff 15% of the company when he undertakes a partial flotation in November in a move to maintain the airline s unique culture.

Stop Press

27 Jan 2000 | by ALEXANDRA JARDINE

Heinz has appointed Colin Tether to the role of director of infant feeding for Northern and Eastern Europe. Tether was previously group planning director for Rank Hovis McDougall (RHM) and has more than 20 years experience in the food industry. Before reaching the RHM group board, Tether was managing...

Briefs

27 Jan 2000 | by IMELDA MICHALCZYK

Buzz, the direct-sell airline brand from KLM, said that it has sold 100,000 seats in the 12 weeks since it opened its booking lines on October 31, 1999. The airline began flying on January 4, 2000. Last week, the Budget Airlines survey by Euromonitor estimated that the low-cost airline market would...

Brand Masters: Stelios Haji-Ioannou - Easy does it/In the first of a monthly series of Brand master interviews, Stelios Haji-Ioannou tells Danny Rogers about his back-to-basics philosophy and future plans for the Easy Empire

27 Jan 2000 | by DANNY ROGERS

It was easy to spot Stelios when he walked into the throbbing EasyEverything cafe, because he looked like he owned the place. He stood proudly in the middle of his new venture, quietly observing the dozens of web surfers staring at their terminals.

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