20 Dec 1999
| by CAROLINE MARSHALL
1. CADBURY S SMASH MARTIANS BMP.
20 Dec 1999
| by CAROLINE MARSHALL
Werther s Original Pahnke On an ordinary day, a child s bright laughter fills the air/one
loving word, one loving glance/there s sunshine everywhere.
17 Dec 1999
| by LISA CAMPBELL
Saga has appointed Doner Cardwell Hawkins to handle two projects
across its holidays and insurance business.
16 Dec 1999
| by ANNE-MARIE CRAWFORD
Carlton Communications chief executive Steven Cain has confirmed he
is to leave at the end of January as the company s merger with United
News s chief executive, will
take the role of chief executive in the enlarged group.
16 Dec 1999
| by ANNE-MARIE CRAWFORD
Lastminute.com s media agency, Walker Media, has resigned the
account just five months after it was hired to handle the business.
16 Dec 1999
| by ANNE-MARIE CRAWFORD
Pontin s, the Scottish & Newcastle-owned holiday firm, has hired
Cheetham Bell to screen a winter advertising campaign to promote its
revamped holiday resorts.
16 Dec 1999
| by DANNY ROGERS
Thomson is attempting to take the moral high ground in the
traditional New Year s rush to sign up holiday-makers, with its first
cause-related marketing programme.
16 Dec 1999
| by ANNE-MARIE CRAWFORD
Channel 5 s The Roseanne Show has been warned by the Independent
Television Commission (ITC) about giving too much prominence to the
brand name of its sponsor, Yahoo. The ITC criticised a programme
broadcast on September 8 in which viewers asked the presenter Roseanne
Barr questions via the internet....
16 Dec 1999
| by BEN ROSIER
Butlins this week goes live with a new web site as part of a drive
to shake off its unfashionable Hi de Hi image.
16 Dec 1999
nullAnna Sandin has been appointed marketing manager at ExCeL, Europe s
new conference, exhibition and events venue, which opens in November
2000. She will oversee a pounds 3m marketing campaign.