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Media360: BA's 'pimped-up' brand campaign followed 'turbulent decade', admits brand chief

17 May 2012 | by Maisie McCabe

British Airways' 'To Fly. To Serve.' ad campaign was designed to help the airline "reach out to a different clientele" and reignite "passion and belief" internally after a turbulent decade for the airline industry, according to Frank van der Post, managing director of brand and customer experience at...

Free glossy monthly prepares for launch

18 Apr 2012 | by Nick Batten

Amuse, a free monthly fashion lifestyle glossy targeting affluent women readers in London, is launching on 30 April with a print run of 120,000.

Carnival Cruise Lines appoints MPG Media Contacts to £8m account

24 Feb 2012 | by Maisie McCabe

Carnival Cruise Lines, the US cruise operator, has appointed MPG Media Contacts to its £8m UK media planning and buying account after a competitive pitch.

Ink Publishing takes over Germanwings magazine

05 Oct 2010 | by Katherine Levy

Ink, publisher of in-flight titles easyJet Traveller and Ryanair Magazine, has been contracted by the Lufthansa-owned airline Germanwings to produce its customer magazine.

Three more IPC titles now in consultation

25 Aug 2010 | by Katherine Levy

IPC Media is in consultation with up to 25 staff across three more magazines as part of the group review of its specialist titles, namely Ships Monthly, MiniWorld and Park Home & Holiday Caravan.

MAGAZINE ABCs: Homes sector blooms as house sales remain slow

12 Aug 2010 | by Jennifer Whitehead

Homes and interiors magazines have proven a bright spot in the publishing sector, with IPC's Ideal Home creeping ahead of NatMag's Country Living to claim the mantle of biggest title in the sector.

MAGAZINE ABCs: Kerrang! only high note in music and film

12 Aug 2010 | by Maisie McCabe

Bauer Consumer Media's rock magazine Kerrang! was the only paid-for magazine in the music and film sectors to improve its circulation in the first six months of 2010, according to figures from ABC.

InStyle.co.uk launches travel channel with Luxe City Guides

23 Jul 2010 | by Katherine Levy

IPC's fashion and beauty website for InStyle magazine has unveiled a new travel channel, backed by a six-month partnership with Luxe City Guides.

Condé Nast Traveller reveals new apps

04 Jun 2010 | by Mark Banham

Condé Nast Traveller has unveiled a series of iPhone app-based city guides covering Rome, New York, Barcelona and Paris, priced at £5.99 each.

Heathrow launches quarterly magazine Heathrow Traveller

17 May 2010 | by Mark Banham

LONDON - Heathrow Airport has launched its consumer magazine 'Heathrow Traveller' aimed at passengers using the UK's largest airport.

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