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BrandZ top 100 brands by value 2010

View the complete top 100 table from Millward Brown Optimor's BrandZ study.

Biggest brands: Top 100 online advertisers 2010

While the recession cut a swathe through above-the-line media channels, digital marketing grasped the opportunity to prove itself, writes Adam Woods.

Biggest brands: Top 100 advertisers 2010

Many major brands were forced to scale back their marketing budgets during 2009, allowing those that maintained or grew their adspend to take advantage of reduced media costs.


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