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SONY VAIO - WEBSITE LIKE NO OTHER CREDITS Project: Website like no other Client: Hugo Feiler, general manager for audio marketing communications, Sony Europe Brief: Drive traffic to portal and encourage participation in script-writing challenge Creative agency: Fallon (in collaboration with Dare)...
Google is investing in a project to develop electricity from renewable energy sources. The company is on the hunt for experts to lead the project with a view to making it cheaper than electricity from coal.
WINNER Title: Egg Media agency: MediaCom Media directors: Chris Binns, Matt Buttrick, Alley Cooney Media planners: Chris Binns, Matt Buttrick, Alley Cooney Creative agency: n/s Creative director: n/s Account planner: n/s Client: Egg Brand: Financial Marketing director: n/s Media brand manager:...
Diageo, the owner of brands including Smirnoff and Guinness, is in talks to become a tier-one domestic partner for the London 2012 Olympic Games. The London Organising Committee of the Olympic and Paralympic Games has already signed LloydsTSB, EDF Energy and Adidas as tier-one partners.
ARGOS - ARGOS CHRISTMAS CAMPAIGN CREDITS Project: Argos Christmas campaign Client: Argos Brief: For a more Christmassy Christmas, don't shop for it, Argos it Creative agency: CHI Partners Writer/art director: Micky Tudor Planner: Sarah Clark Media agency: MindShare Media planner: Sarah Jones...
LONDON - BASF, the chemical company, is looking for agencies to handle its global advertising and media business.
British Gas has appointed the customer publisher Redwood to revamp a magazine that promotes energy-saving initiatives to customers after a pitch against the incumbent, WWAV Rapp Collins. The 24-page title will be renamed Ways to Save, and Redwood will also produce online content for the British Gas...
OgilvyOne London has hired Matt Williams, the associate creative director at Wunderman, as an associate creative partner.
The energy company E.ON is to end its 18-year sponsorship of the national weather on ITV1 to focus on its sponsorship of the FA Cup. E.ON and Powergen, as it was previously known, have sponsored the weather since 1989.
Beattie McGuinness Bungay has poached Jamie Cowen from JWT. He joins the agency to run its npower and Virgin accounts. Cowen previously ran JWT's Diageo business, including the Smirnoff brand.
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