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LONDON - Modern cult classic 'The Shawshank Redemption', which stars Morgan Freeman and Tim Robbins, is to become the first full-length movie to be available for download by mobile phone after a deal between Nokia, Granada Ventures and Rok Player.
LONDON - Nokia is challenging Apple's dominance in the portable music player market with a new handset, which can hold up to 3,000 songs as well as take pictures and make calls.
EDF Energy is to sponsor Sky Sports' coverage of both the semi-finals and final of the Heineken European Rugby Cup. The firm recently supported ITV1's coverage of the Boat Race.
London's bid to host the 2012 Olympics Games is gathering pace with the launch of a number of initiatives highlighting the number of days until the International Olympic Committee announces the successful city.
Chelsea has ended months of speculation by agreeing a £50m sponsorship with electronics giant Samsung.
LONDON – Multimedia company Buongiorno has appointed Naked Communications and Carat to develop a cross-media campaign for the launch of its new mobile magazine product The Lab.
LONDON – Siemens is launching an email and viral game, marking its first online CRM campaign, which has been created by direct marketing agency Spinnaker to support the launch of its SF65 camera phone.
LONDON – Marketers facing increasing competition in the telecoms sector should investigate direct mail's potential for improving customer loyalty, the Direct Mail Information Service has advised.
LONDON - Chelsea has signed a lucrative £50m five-year deal with mobile phone and electronics firm Samsung after a three-way battle to become the new shirt sponsor of the Premiership leaders.
Microsoft is launching a multimillion-pound global advertising campaign to promote its Windows XP operating system.
