31 Mar 2004
| by Ben Carter and Mark Sweney,
LONDON - Chris Deering, the recently appointed chief of Sony Europe, has begun a restructure of the company's pan-European marketing business by promoting David Patton, vice-president of marketing for Sony Computer Entertainment Europe, to a top European role.
26 Mar 2004
| by Staff,
LONDON - A new guide outlining the regulations for running mobile marketing campaigns in 21 European countries has been published to help marketers understand the changing landscape.
25 Mar 2004
| by Staff,
NEW YORK - WPP Group has hired Jan Valentic, vice-president of global marketing at one of its biggest clients Ford, to take the role of executive vice-president of Young & Rubicam Brands.
25 Mar 2004
| by Staff,
LONDON - Telco Global, the low-cost call provider, has selected telecoms firm Thus to provide an outbound sales operation to boost its telemarketing operation, creating 80 new jobs.
25 Mar 2004
Microsoft faces a fine of up to 497m euros (£334m) after the EU member states backed the European Commission's decision to punish the company for alleged abuse of its Windows software monopoly. The fine could still be revised, and Microsoft plans to appeal.
24 Mar 2004
| by Jennifer Whitehead,
LONDON - An ad promoting mobile phone logos has been banned for using an image of Dustin Hoffman from the film 'Rainman' that was branded with the word 'retard'.
23 Mar 2004
| by Jules Grant,
LONDON - Nokia, Samsung and The Gap all got it right when it came to product placement in movies including 'The Matrix' and 'Minority Report', according to Mediaedge:cia's latest study.
22 Mar 2004
| by Jennifer Whitehead,
LONDON - Procter & Gamble's outspoken media chief Bernard Balderston is to sit on this year's Cannes Lion media jury, the first time that clients will take part in the judging.
19 Mar 2004
| by Staff,
LONDON - T-Mobile has unveiled its mobile jukebox in a partnership with Sony Music and Universal Music that will let users download complete tracks to their mobile phones for the first time, including hits from Beyonce, Lionel Richie and Sugababes.
18 Mar 2004
| by Rachel Barnes
Starbucks plans to bring its US in-store music service Hear Music to the UK, allowing customers to choose tracks to be copied onto a CD while they wait.