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CAMPAIGN MEDIA AWARDS 2001: The Overture Award - Best Use Of New Media Business-To-Business

IBM Multi-platform Customer Acquisition Pilot Mdigital worked with Guardian Unlimited to pioneer a genuinely multi-platform campaign for IBM's Personal Computing Division. PCD included a programme to sell IBM hardware direct to customers and six Guardian platforms provided a wide range...

Actor behind JR Hartley dies aged 95

LONDON - Norman Lumsden, the actor who brought adland icon JR Hartley to life in the Yellow Pages commercials, has died aged 95.

NTL credit rating cut by Moody's

LONDON - NTL has had its credit rating cut by ratings agency Moody's to CAA2 from B3 amid new fears that the UK cable giant might not be able to repay its 11m debt.

Three million US broadband
users face service shutdown

LONDON - More than one third of US broadband users face having their service cut off tomorrow unless Excite@Home, the bankrupt internet service provider, is thrown a lifeline.

BT and NTL clash over price claims

LONDON - A complaint made by NTL against BT's Talk Together price claims has been upheld by the advertising watchdog.

PeopleSoft censured for ambiguous claim

LONDON - Business management software giant PeopleSoft has been taken to task over a press campaign advertising its internet CRM solutions, after a rival software firm challenged its claim that it offered the "first and only pure internet CRM solution".

Psion PR chief joins Hotwire

LONDON - Hotwire PR has appointed Anthony Garvey, former head of PR at Psion, as regional partner for its Irish operations.

PC will win 'platform wars'
says Yahoo! chief

LONDON - The personal computer will be the top medium for accessing the internet in 10 years' time, according to Yahoo!'s UK managing director.

SMS marketing is 'deeply unpopular'

LONDON - Two thirds of mobile phone owners object to SMS marketing, while promotional emails are well received, according to research from Thomson Intermedia.

Orange tells mmO2: 'You've got to
know what your brand's about'

LONDON - A senior Orange executive slammed mmO2's brand strategy at today's Marketing Society Conference in London.

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