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An assortment of green advertisers joined forces with Amnesty International last weekend for an initiative designed to strike a blow against Shell UK s latest campaign.
Ogilvy and Mather has tied up a sponsorship deal with IBM in the UK that will result in the computer giant s first local work since its US-led global branding campaign was launched in January.
Winner Title: Another woman Agency: Robson Brown Client: Female Investigation Services Creative Director: Stuart Robson Art Directors: Rob Spence, Marcus Leigh Copywriters: Marcus Leigh, Rob Spence Typographer: Rob Spence
Several advertising agencies were in turmoil this week following one of the worst spates of computer crime seen in central London.
Siemens Nixdorf has drawn up a shortlist of four agencies to pitch for its fast-growing personal computer business.
D Arcy Masius Benton and Bowles has been appointed to handle the launch of a joint venture between Texaco and Calor Gas, which will take advantage of deregulation in the domestic gas market next April.
Apple Computer is putting a record pounds 2.5 million spend behind a pre-Christmas television campaign in a bid to extend its presence beyond the business sector in the UK and into the home market.
Lego UK is to become one of the first UK companies to advertise on a computer screen saver with an ad put together by Screensavers Ltd, a subsidiary of the independent marketing and media consultancy, Cobbe Smith Terris.
Reebok launches a new star-studded global advertising campaign on 15 January, featuring some of the world s best-known sporting personalities. Such big names as Jurgen Klinsmann, Moses Kiptanui and Gabriel Batistuta will appear in the campaign, which kicks off with a commercial featuring the American...
Yorkshire Electricity is believed to be reactivating its relationship with Poulter Communications to mount a corporate initiative in advance of the industry s upcoming deregulation. The Leeds shop is the choice of the company s marketing chiefs who are awaiting ratification from the board, industry...
