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Hong Kong based airline Cathay Pacific has launched an iPad-friendly version of its CX Mobile app, in conjunction with the Hong Kong release of the iPad device.
Today's launch of the iPad is not only an important day for computing giant Apple, it's a massive opportunity for publishers and brands to ride the wave of hype created by the latest must-have gadget.
The company's reputation is driven by the interaction of factors that go far beyond branding alone.
LONDON - LG Electronics is sponsoring London's 2008 New Year's Eve fireworks display to be aired on BBC One.
