Think BR: 2013: Gender recognition, dual screen shopping and 3D printing
17 Dec 2012 | by Matt Pye
What can we expect from the world of marketing in 2013, asks Matt Pye, managing director, Cheil UK.
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Think BR: Which came first, the mobile site or the app?
20 Dec 2012 | by Mark Freeman
Don't make the mistake of thinking mobile is just about apps, writes Mark Freeman, creative partner, Movement.
Think BR: Samsung and shopper numbers
06 Dec 2012 | by Frank Jellinek
With Christmas Day just a few weeks away, retailers will be hoping that the weather does not have a detrimental impact on shopper numbers, writes Frank Jellinek of Ipsos Retail Performance.
Tech: How brands could learn from the Vikings
30 Nov 2012 | by John V Willshire
Everyone involved in social networking - users, brands and the networks - is learning as they go, but it doesn't mean having to stick with one option if it's clearly not worth your while.
Helen Edwards: The importance of thinking inside the box
28 Nov 2012 | by Helen Edwards
Forget about outside the box - easyJet has demonstrated that marketers need to think inside it if they are to refocus on the basics in a way that boosts the brand.
Think BR: Brands need to wise up fast to how they look on tablets
26 Nov 2012 | by Eric Feinberg
Trowsing (tablet browsing) is on the up, and firms need to factor it into their 2013 digital strategies, writes Eric Feinberg, senior director of mobile, ForeSee.
Helen Edwards: Is Apple facing a crisis of confidence?
21 Nov 2012 | by Helen Edwards
Nokia and Microsoft's Lumia 920 smartphone might help the pair regain ground in a sector where Apple is losing its air of insouciance
Think BR: Making Christmas payments easier?
21 Nov 2012 | by Matt Prince and Jamie Robertson
A new ad for Barclaycard's contactless payment system could herald a big year for innovative mobile payment technologies, writes Matt Prince and Jamie Robertson, Ipsos ASI.
Think BR: How brands should use gaming
14 Nov 2012 | by Dom Duhan
Video games have the potential to excite and engage audiences, writes Dom Duhan, digital director, Innovision.
Five lessons from Marketing's Next Generation of leaders
14 Nov 2012 | by Noelle McElhatton
Disenchanted, detached, demoralised. If that's your view of the next generation, you may be spending too much time with the Daily Mail.
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