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Awesome Apple? Or is the bubble about to burst?

Over half of UK iPad owners are disgruntled with the timing of the new iPad 4 launch, writes Mark Simon, managing director, Global Technology Practice, Toluna.

Think BR: Which came first, the mobile site or the app?

Don't make the mistake of thinking mobile is just about apps, writes Mark Freeman, creative partner, Movement.

Campaign Viral Chart: Kobe and Messi go head to head

Kobe Bryant and Lionel Messi put their talents to the test when they vie for a fan's attention in a campaign for Turkish Airlines, which leads this week's run down of the most-shared ads.

Campaign Viral Chart: Microsoft IE fights back

Microsoft's Internet Explorer's fight back against "IE haters" is the fourth most shared ad this week, securing just under 79,000 shares in the past seven days.

Campaign Viral Chart: Bieber does viral double

Teen sensation Justin Bieber features twice in the viral chart this week, returning to star in Macy's Christmas ad for a second year, and plugging his own fragrance.

Why Facebook is yet to crack ROI with its latest measurement tool

Proving return on investment has long cast a shadow over Facebook, as marketers strive to tie their ever-increasing social media spend to solid commercial goals.

O2 "priority rugby" by VCCP

This is the second in a series of ads by VCCP to be launched over the coming months that aim to bring all of the O2 Priority benefits together under one creative strategy. Following the recent ad featuring Gary Oldman, the creative activity was developed around the idea that "it is wonderful when we...

Intel seeks to differentiate ultrabooks from tablets with content creation drive

Intel is increasing its focus on brand partnerships as part of a content creation drive for its ultrabook computers, which seeks to differentiate the devices from tablets.

Privacy groups urge Zuckerberg to withdraw Facebook changes

Two privacy groups are urging Facebook's chief executive Mark Zuckerberg to withdraw proposed changes to user privacy settings and data collection, warning that they weaken users' rights.

Smartphones forecast to drive £3.5bn in Christmas sales

Smartphones will generate £3.5bn-worth of sales this Christmas, according to a forecast from business consultancy firm Deloitte.

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