BT reassigns TV spend to digital
26 Oct 2005 | by by Staff
LONDON - BT is cutting its TV adspend as it refocuses on below-the-line media including online and email.
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LONDON – One.Tel has moved the lion's share of its £5m communications account out of EHS Brann and into start-up agency ThreeSixty Communications.
LONDON - BT is cutting its TV adspend as it refocuses on below-the-line media including online and email.
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Orange is scrapping the direct marketing material it includes with its customer bills in favour of a consumer lifestyle magazine that will highlight its products and services.