THE BOOK OF LISTS: The 10 Best gadgets
17 Dec 2002
1. MICROSOFT'S XBOX
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THE BOOK OF LISTS: The 10 best SMS campaigns
20 Dec 2002
The 10 best SMS campaigns as voted for by Campaign.
O2 calls review of direct marketing
16 Dec 2002 | by Jenny Watts,
LONDON - O2 UK is reviewing its £1m direct marketing account and has lined up a number of undisclosed agencies to present for the task.
O2 calls review of direct marketing account
13 Dec 2002 | by JENNY WATTS
O2 UK is reviewing its £1 million direct marketing account and has lined up a number of undisclosed agencies to present for the task.
REVIEW: Orange delays roll-out of third generation network
13 Dec 2002
Orange has delayed the roll-out of its third generation network claiming that there is a lack of compatible handsets and that there are industry-wide technical glitches. The company is still pushing ahead with a commercial 3G launch in 2004. - Financial Times.
REVIEW: BT to sponsor interactive version of ITV show
13 Dec 2002
BT is sponsoring an interactive version of ITV's Who Wants to be a Millionaire?, which will be broadcast on Sky Digital. The sponsorship follows a deal between ITV and BSkyB that allows ITV to broadcast enhanced programming content on the digital satellite platform. - Marketing Week.
Phones 4U spot shows vet scenario
13 Dec 2002 | by CAMILLA PALMER
A vet so embarrassed by his mobile phone that he shoves it up a cow's backside is the star of a new £3 million cinema and integrated campaign for Phones 4U.
Ericsson MMS mobile targets young
13 Dec 2002 | by JENNY WATTS
StrawberryFrog is encouraging teenagers to drool over each other in a multimedia pan-European campaign for Sony Ericsson's mobile handset, The Bar.
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