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The 10 best SMS campaigns as voted for by Campaign.
Welcome to the Private View graveyard slot. It's Christmas and half the potential readership of this column is pitching as if their very lives depended upon it and the other half is pissed. Many of you, of course, are both. Either way, it's safe to assume that only a handful of ad folk and maybe the...
You can take local loyalty too far. What does it say about ntl, for instance, that its logo adorns the shirts of Glasgow Rangers, Glasgow Celtic, Newcastle and Aston Villa - all teams that frequently try quite hard but are notoriously lacking in quality? That said, to achieve an even better fit, ntl...
Ntl is scrapping the job of marketing director barely six months after hiring the former J. Walter Thompson executive Jeremy Davies to take the role. Davies replaced the chief marketing officer, Mike Hounsell, and will leave at Christmas. - General release.
Centrica Telecoms has promoted Mike Holliday-Williams to be marketing director of its fixed-line, mobile and internet brand One.Tel.
LONDON - BT has shifted its £23m press planning and buying account out of Zenith Media and into the Starcom MediaVest group.
Gav Thompson, a managing partner of TBWA/London, has resigned from the agency. Thompson, who had been at TBWA for 18 months, will take six months out to go travelling. His responsibilities included Hutchison 3G, Strongbow, Ask Jeeves and Absolut Vodka. Two of the four managing partners, Matt Shepherd-Smith...
Yell.Com is claiming to be the first classified business directory service to deliver listings information by SMS.
Reuters has denied speculation that it intends to replace its chairman, Sir Christopher Hogg, with Niall FitzGerald, the joint chairman and chief executive of Unilever. The troubled company issued a statement that "no such decision has been taken or is currently planned". - General release.
Freeserve has lodged a fresh complaint with Oftel against BT over BT Broadband, claiming its "near monopoly position" will stifle broadband innovation in the UK and keep prices artificially high.
