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HOTLINE

27 Aug 1999 | by EMMA HALL

Publicis is set to win the creative assignment on the pounds 10 million UK account of Muller, the market-leading yoghurt and dairy dessert manufacturer.

Carphone Warehouse picks Y&R for new Christmas ads

27 Aug 1999 | by FRANCESCA NEWLAND

Carphone Warehouse has handed Young & Rubicam the task of developing a heavyweight Christmas television campaign, thought to be worth around pounds 3 million.

PRIVATE VIEW

27 Aug 1999 | by LARRY BARKER

I d like to start with the customary reference to the Babes of Beelzebub.

MSF union uses brand to sell finance service

26 Aug 1999 | by IAN DARBY

The Manufacturing, Science and Finance Union (MSF), the UK s largest white-collar trade union, is launching a scheme to sell its members a range of branded financial services and consumer goods.

Sony puts pounds 50m job into Saatchis

26 Aug 1999 | by BEN ROSIER

Consumer electronics giant Sony has handed Saatchi & Saatchi the creative brief for its pan-European advertising account, after a final two-way pitch against incumbent DDB Needham Worldwide.

Carphone Warehouse hands TV work to Y&R

26 Aug 1999 | by ALEXANDRA JARDINE

Carphone Warehouse, the UK s largest independent mobile phone retailer, has handed its TV advertising account for the coming year to Young & Rubicam a week after the shock departure of group marketing director Lesley Angus.

Sony PlayStation signs up for Euro 2000 in pounds 10m deal

26 Aug 1999 | by ALEXANDRA JARDINE

Sony PlayStation has signed a deal worth around pounds 10m to be a key sponsor of the Euro 2000 football tournament.

Briefs

26 Aug 1999 | by ANNE-MARIE CRAWFORD

Allied Domecq this week closed the deal to sell its pub chain to Punch Taverns for pounds 2.75bn, when 98.6% of shareholders voted in favour of the sale at an extraordinary general meeting. Punch will acquire 3500 pubs. Allied Domecq is now expected to concentrate on its wines and spirits portfolio...

MARKETING MIX: Pen portrait

26 Aug 1999

Chris Gater, president and CEO of Brann Worldwide, joined Brann in 1977 to help with its fledgling computing activity. He joined the board in 1979. In 1993, when the business had grown to be worth over pounds 20m, he led a management buyout team as chief executive

WPP buys healthcare consultancy

20 Aug 1999

- WPP Group has acquired Shire Hall Group, the largest independent healthcare communications consultancy in the UK in a move designed to advance WPP s strategy of expanding in the fast growing healthcare sector.

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