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Chris Moss, the man who created the Orange brand for Hutchison Telecom, has been brought in by the TSB as head of campaign management.
German computer giant Vobis is staging its most ambitious attempt yet to grab a slice of the booming home computer market, launching a series of own-brand computer stores in the UK backed by TV advertising.
British Telecom is teaming up with Maiden Outdoor to launch Postercall, the first direct-response outdoor poster scheme.
As any pop star will confirm, although topping the charts all year is wonderful, that Christmas Number One is the all-important icing on the cake.
The National Lottery took the country - and Adwatch - by storm in 1995. With 35 appearances in the table, most of them in first place, it is by far the leading brand in both Adwatch of the Year leagues - the highest total recall during the year and the highest single awareness figure recorded.
More than 50 international brands have signed up with the HelpAd charity advertising scheme, which organisers say could make pounds 5m for the International Red Cross within six months.
Dutch computer company Tulip has signed a pounds 500,000 deal with Sky to sponsor the broadcaster s weather reports.
Software giant Novell has restructured its marketing operations across Europe, as it prepares to sell a large chunk of its business and change its marketing message.
Mobile-phone firm Cellnet has lost its head of marketing campaigns to its own advertising agency.
Only a week after the Advertising Standards Authority sharply warned advertisers against flouting its guidelines, Virgin Interactive Entertainment is preparing to do just that.
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