Does DAB remain the future of radio?
28 Mar 2013
It's not just analogue radio but other digital technologies that could stunt the growth of DAB. By Alasdair Reid
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It's not just analogue radio but other digital technologies that could stunt the growth of DAB. By Alasdair Reid
Currys and PC World are to sponsor a daily edition of Absolute Radio's 'Rock 'N' Roll Football' during the Euro 2012 tournament, as part of a deal also pushing the retailers' 'Cash For Goals' promotion.
Sonos, the wireless hi-fi system, has signed a deal to sponsor 'Geoff Lloyd's Hometime Show' on Absolute Radio from Monday (16 April).
The industry now accepts its future lies beyond DAB.
Microsoft's Windows 7 is to sponsor Global Radio's Jingle Bell Ball for the third year running, in a deal that includes on-air and online promotion and a Facebook present giveaway.
Young men in the UK predominantly get their news online rather than from print or television, a new study has revealed.
With radio now a multi-platform media, brands are realising the potential, but there is still confusion as the government waits to make the digital switchover, writes Mark Sutherland.
BlackBerry, the RIM-owned smartphone and tablet manufacturer, has signed a significant six-figure deal with Bauer Media to mark the 25th anniversary of the music magazine Q, with activity across print, Q Radio, online and applications.
The popularity of watching TV or video clips on tablets has doubled over the past six months, according to research from KPMG.