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Marks & Spencer loses AdWords battle to Interflora

Marks & Spencer has lost the right to bid on the 'Interflora' trademark on Google AdWords, ending a five-year legal battle.

M&S long-serving marketing chief Steven Sharp to retire

Steven Sharp, Marks & Spencer's long-serving marketing chief, is set to retire from the business and replaced by Patrick Bousquet-Chavanne, the former Estée Lauder group president.

Specsavers integrates Skype to capture pictures

The video capabilities of Skype are being used by Specsavers to launch its annual 'Spectacle Wearer of the Year' competition.

Superdrug owner calls media pitch

AS Watson, the retailer that owns Superdrug and The Perfume Shop, is reviewing its European media planning and buying account, putting the UK incumbent, ZenithOptimedia, on alert.

Wedgwood invokes an idealised English home

The "style conscious woman" is the target of a campaign based on an idealised English home with photography shot by Rebecca Miller at Barlaston Hall, an 18th century manor house on the original Wedgwood Estate.

Stihl "polar station" by Publicis Conseil

The German power-tools manufacturer Stihl has released a TV ad as part of a campaign that also comprises press, radio and digital elements. The spot, by Publicis Conseil, is running across French TV channels and on YouTube. It shows a group of workers in the Arctic carving an ice garden using Stihl...

Phones4U top marketer Trevor Cairns moves agency side

Trevor Cairns, Phones4U's director of marketing, is leaving the company after just six months in the role to join creative agency Love.

House of Fraser hires Tony Holdway for top marketing role

House of Fraser has appointed Wickes marketer Tony Holdway to the newly created role of director of brand.

Go Outdoors TV ad marks bank holiday weekend

Go Outdoors is rolling out its new TV commercial to mark the bank holiday weekend, encouraging consumers to make use of its special offer on camping equipment.

Homebase "going fast" by Leo Burnett

Leo Burnett has created an installation at a Homebase store in Wandsworth, London, as part of the brand s "going fast" campaign. For the campaign, which targeted commuters and weekend shoppers, Leo Burnett made it appear as though Homebase products were disappearing into the ground to highlight that...

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