Search results

Showing 1 - 10 of 10 results

Sort results by: date | relevance

Search filters:

By Publication

  • Marketing Remove publication filter

By Industry Sector

  • Retail Remove filter
    • Other High Street Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By News Type

By Discipline

Opinion: The Marketing Society Forum

21 Apr 2010 | by Staff

Is it a good idea for FMCG brands to try to become retailers?

A parting of the ways

30 Mar 2010 | by Joe Thomas

LONDON - M&S and Waitrose share similar customers, so why the divergence in strategies?

Mark Kleinman on marketing and the City: A different sort of ROI

23 Mar 2010 | by Mark Kleinman

Retailers rely on a sound understanding of consumers - an understanding worth its weight in gold.

Mark Kleinman on marketing and the City: The ins and outs of M&S

07 Apr 2009 | by Mark Kleinman

Sir Stuart Rose's exit looks likely to be sooner, rather than later, but where is the obvious successor?

John Lewis adds consumer comments to website

10 Dec 2008 | by Fiona Ramsay

LONDON - John Lewis is aiming to boost online sales by adding consumers' product suggestions and contextual promotions to its website.

ASA bans House of Fraser claims for loyalty scheme

03 Dec 2008 | by Miranda Fitzgerald

LONDON - House of Fraser has been banned by the Advertising Standards Authority from claiming it has 'The most generous rewards programme offered by any UK department store group'.

John Lewis in customer magazine overhaul

02 Dec 2008 | by Nicola Clark

LONDON - John Lewis is to overhaul its customer magazine activity and launch a branded magazine to take on rival retailers including Marks & Spencer.

Argos buys Bush/Alba 'to expand value range'

02 Dec 2008 | by Fiona Ramsay

LONDON - Industry experts have compared Argos' acquisition of the Bush and Alba consumer electronics brands to the decision of some supermarkets to expand their value ranges.

Woolworths provides a case study in how not to manage a brand

02 Dec 2008

LONDON - Jim Prior, CEO and managing partner of branding agency The Partners, believes that a lack of clear brand proposition, rather than the economy, was behind the fall of Woolworths.

Land of Leather marketing director resigns after ad budget cut

01 Dec 2008 | by Alex Brownsell

LONDON - Peter Ling, Land of Leather's marketing director, has resigned from the furniture retailer following its decision to slash next year's advertising budget.

Additional Information

Latest jobs Jobs web feed


Part of the Brand Republic Group