PHD retains $300m Gap global media account
17 Dec 2010 | by Daniel Farey-Jones
PHD has retained its $300m Gap account after a pitch involving undisclosed agencies.
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Christmas and Boxing Day break online retail records
27 Dec 2010 | by Staff
Online retailers enjoyed a welcome boost following a December blighted by weather-related disruption with Christmas Day achieving record figures and Boxing Day proving to be the busiest online shopping day of the year.
Is advertising a key Christmas ingredient?
17 Dec 2010 | by Keith Glasspoole
Fifty five percent of UK adults agree that Christmas ads help set the mood for the festive season, new research from Ipsos ASI reveals.
Harvey Nichols launches satirical online video
15 Dec 2010 | by Sara Kimberley
Harvey Nichols is launching a humorous tongue-in-cheek online video targeting upmarket fashionistas.
Harrods to showcase Lexus hybrid
14 Dec 2010 | by Ed Owen
Harrods will showcase the new Lexus hybrid car in its auto window, usually reserved for less-green supercars.
Mindshare picks up £1m Mango media account
13 Dec 2010 | by Katherine Levy
High-street retail chain Mango has appointed Mindshare to its estimated £1m media planning and buying account.
Top 10 marketing moments of 2010
13 Dec 2010 | by Nicola Clark
There is no doubt that many marketers started the year with huge trepidation following the stripping back of their departments in the wake of recession.
Sales promotion: Festive sales promotion
01 Dec 2010 | by Amy Golding
With consumers cutting back, sales promotion has never been more important than it is this Christmas. But are the early launches simply covering up a lack of creativity and originality, asks Amy Golding.
Stella McCartney targets UK with e-commerce
29 Nov 2010 | by Sarah Shearman
Stella McCartney, the fashion designer, has launched an e-commerce site in the UK for the first time.
Selfridges '10 days of play' by 18 Feet & Rising
29 Nov 2010
Selfridges has launched a press campaign to support '10 Days of Play,' the first in a series of regular calendar event-based advertising pushes.
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