to remove filtersRed Door drafted in for Daylong hosiery campaign
20 Feb 2013 | by Loulla-Mae Eleftheriou-Smith
Daylong, the compression hosiery retailer, has brought in Red Door Communications to drive consumer awareness through a nine-month campaign.
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G-Star "the art of raw" by Glassworks Amsterdam
22 Feb 2013
G-Star has launched a global ad campaign that will run online and in cinemas. The 60-second film was devised by Glassworks Amsterdam and G-Star s in-house creative team. It features a dramatic CGI journey through the denim-making process. The film will run online with a 30-second version airing in cinemas...
Topshop ties with Google for London Fashion Week content innovation
13 Feb 2013 | by Alex Brownsell
Topshop has teamed up with Google to create a series of digital innovations to engage consumers around the forthcoming London Fashion Week.
Marks & Spencer splits with Tulchan amid financial PR review
11 Feb 2013 | by Alec Mattinson
Marks & Spencer has ended its eight-year relationship with retained financial PR agency Tulchan Communications.
Morrisons calls in Cake for own-brand clothing launch
07 Feb 2013 | by Daniel Farey-Jones
Cake has landed a brief to help Morrisons launch Nutmeg, its first own-label clothing range.
H&M unveils David Beckham underwear film
06 Feb 2013 | by Maisie McCabe
H&M has released a short film starring David Beckham to promote his new branded line of underwear for the retailer.
Fat Face hires Stuart Rose as chairman
04 Feb 2013 | by Matthew Chapman
Fat Face has appointed Sir Stuart Rose, the former Marks & Spencer boss, as chairman to replace incumbent Alan Giles, who is stepping down after seven years in the role.
In-depth: last week's PR features and analysis
01 Feb 2013 | by Mark Banham
Our long reads this week included the FTSE 100 social media index, a reputation survey on the horsemeat scandal and an exclusive profile of Jeremy Beadles, corporate relations director at brewer Heineken.
US retailer David's Bridal poised for UK debut
29 Jan 2013 | by Matthew Chapman
The biggest wedding-dress retailer in the US, David's Bridal, is plotting a UK launch that could redefine the sector, which is dominated by independents.
Benetton to feature trans-sexual Brazilian model in Spring/Summer campaign
23 Jan 2013 | by Matthew Chapman
United Colors of Benetton is aligning the social issues it features in brand advertising with its product campaigns for the first time, through activity starring both a trans-sexual and disabled model.
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