06 Jun 2013
| by Andrew Caesar-Gordon
In the latest instalment of a fortnightly series, Electric Airwaves' MD analyses how one corporate message has played out through the media.
22 May 2013
| by PRWeek reporters
PR agencies and in-house comms teams alike are turning their backs on unpaid internships following pressure from the joint PRWeek/PRCA campaign to end the exploitative practice.
Trilogy, the boutique denim brand, has appointed M&C Saatchi Sport & Entertainment as its retained agency following a competitive pitch.
Cos, the high-end fashion retailer, has appointed Shine Communications to develop and drive a strategic social media campaign.
Daylong, the compression hosiery retailer, has brought in Red Door Communications to drive consumer awareness through a nine-month campaign.
Marks & Spencer has ended its eight-year relationship with retained financial PR agency Tulchan Communications.
Cake has landed a brief to help Morrisons launch Nutmeg, its first own-label clothing range.
01 Feb 2013
| by Mark Banham
Our long reads this week included the FTSE 100 social media index, a reputation survey on the horsemeat scandal and an exclusive profile of Jeremy Beadles, corporate relations director at brewer Heineken.
03 Jan 2013
| by PRWeek reporters
Fashion brand Esprit has appointed Exposure to handle its UK press and publicity.
Marks & Spencer has appointed Edelman to work on an international consumer brief over the coming months.