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A dressing down for Morrisons

In the latest instalment of a fortnightly series, Electric Airwaves' MD analyses how one corporate message has played out through the media.

In-house and agency heads review unpaid intern policies following campaign

PR agencies and in-house comms teams alike are turning their backs on unpaid internships following pressure from the joint PRWeek/PRCA campaign to end the exploitative practice.

Boutique denim brand Trilogy calls in M&C Saatchi Sport & Entertainment

Trilogy, the boutique denim brand, has appointed M&C Saatchi Sport & Entertainment as its retained agency following a competitive pitch.

Shine grabs Cos social media account

Cos, the high-end fashion retailer, has appointed Shine Communications to develop and drive a strategic social media campaign.

Red Door drafted in for Daylong hosiery campaign

Daylong, the compression hosiery retailer, has brought in Red Door Communications to drive consumer awareness through a nine-month campaign.

Marks & Spencer splits with Tulchan amid financial PR review

Marks & Spencer has ended its eight-year relationship with retained financial PR agency Tulchan Communications.

Morrisons calls in Cake for own-brand clothing launch

Cake has landed a brief to help Morrisons launch Nutmeg, its first own-label clothing range.

In-depth: last week's PR features and analysis

Our long reads this week included the FTSE 100 social media index, a reputation survey on the horsemeat scandal and an exclusive profile of Jeremy Beadles, corporate relations director at brewer Heineken.

Esprit appoints Exposure as UK agency of record

Fashion brand Esprit has appointed Exposure to handle its UK press and publicity.

M&S brings in Edelman for international e-commerce brief

Marks & Spencer has appointed Edelman to work on an international consumer brief over the coming months.


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