Tesco has earmarked China, India and the US as its three target growth markets and is expected to launch ranges of new brands this year.
31 May 2011
| by Sarah Shearman
Quidco, the cashback and voucher code website, has launched a free "Check-in for cash" app to rival Facebook's deals, which rewards users with cash and discounts when they check-in at participating stores and restaurants.
B&Q has rolled out a series on online horror film spoofs, created by Dare, to demonstrate how the retailer can save consumers from a "fear of DIY".
A growing number of brands are increasing their investment in ways of reaching out to relevant bloggers, and are placing face-to-face interaction at the heart of this strategy, writes Nicola Clark.
Lorna Brown, head of marketing, home and electrical at John Lewis is on the same upward trajectory as the retailer.
27 May 2011
| by Nicola Clark
Fast fashion retailer Forever 21 has big ambitions in the UK. The brand's head of marketing Linda Chang is leading the charge.
LoveFilm's direct marketing manager has her sights set on expansion.
From the growth of social media to integrated campaigns, the up-and-coming young talent in the industry is grappling with big issues. Here we showcase the brightest and best of the next generation of marketers.
Banana Republic is coming out of the shadow of Gap and onto a high street near you.
Google has been slapped with a lawsuit relating to Wallet, its new mobile payments service, by eBay subsidiary PayPal, which alleges the theft of its trade secrets.