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Sweaty Betty awards affiliate marketing account to LinkShare

LONDON - Sports clothing retailer Sweaty Betty has appointed LinkShare to promote web offers and drive online traffic with a new affiliate marketing programme.

B&Q marketing director Jo Kenrick departs

LONDON - B&Q marketing and customer proposition director Jo Kenrick has left the DIY retailer after three years.

Peta hits back at Burger King perfume with a parody called Gore

LONDON - Peta, the animal rights charity that campaigns to get people to turn vegetarian, has hit back at the news that Burger King has launched a meat-scented fragrance with its own parody.

Whittard of Chelsea on brink of collapse

LONDON - Whittard of Chelsea, the 122-year-old speciality tea and coffee retailer, is reportedly holding last-second talks with potential buyers to avoid entering administration.

Appletiser advertises on Tesco ATMs

LONDON - Coca-Cola is launching a new ad campaign for its Appletiser brand that will be appear, via atmAd, on 1000 cash machines at Tesco stores around the UK.

ActionAid pressures Tesco on developing world wages with viral spoof

LONDON - ActionAid has launched a viral campaign spoofing Tesco's ads to encourage the supermarket giant to increase the wages it pays to overseas producers.

Amazon and Play.com take top honours in customer satisfaction survey

LONDON - Online retailers Amazon UK and Play.com give their users the most customer satisfaction, according to the latest survey compiled by ForeSee Results.

Queen's Christmas message cues the start of online sales shopping

LONDON - Thousands of people will use the Queen's speech on Christmas day as the signal to begin their online sales shopping activity, a new survey is predicting.

Currys tests new logo and store design

LONDON - Currys is trialling a new logo and in-store look, created by design agency Dalziel & Pow, in a bid to appear more upmarket.

Lowe resigns John Lewis ad account

LONDON - Lowe London has sensationally resigned the £20 million John Lewis ad account after the department store announced its pitch shortlist.

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