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BP kicks off pitch for global DM brief

LONDON - BP is reviewing its global direct marketing roster.

Sainsbury's rings seasonal change with mailer

LONDON - Sainsbury's is mailing a full-colour glossy 20-page food ideas brochure to 200,000 Nectar cardholders.

Tesco launches EHS Brann-redesigned Clubcard

LONDON - Tesco has launched a major marketing drive to support the redesign of its Clubcard created by EHS Brann.

Mothercare backs its social site with in-store campaign

LONDON - Retailer Mothercare is promoting Gurgle, the mother and baby social networking website it launched last year, with an in-store and online campaign.


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