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LONDON - Sports clothing retailer Sweaty Betty has appointed LinkShare to promote web offers and drive online traffic with a new affiliate marketing programme.
LONDON - ActionAid has launched a viral campaign spoofing Tesco's ads to encourage the supermarket giant to increase the wages it pays to overseas producers.
LONDON - Online retailers Amazon UK and Play.com give their users the most customer satisfaction, according to the latest survey compiled by ForeSee Results.
LONDON - Thousands of people will use the Queen's speech on Christmas day as the signal to begin their online sales shopping activity, a new survey is predicting.
LONDON - Currys is trialling a new logo and in-store look, created by design agency Dalziel & Pow, in a bid to appear more upmarket.
LONDON - Amazon.co.uk came under fire this weekend for its employment practices, with staff having to work seven days a week and facing the threat of the sack for taking time off sick.
LONDON - MandMdirect.com, the discount online fashion, sports and outdoor apparel retailer, has appointed former Otto Group business development director Neil Sansom as marketing director.
LONDON - Fashion website LynkU.com has partnered with Associated Newspapers to create a fashion and lifestyle shopping channel for the Evening Standard's website.
LONDON - John Lewis is aiming to boost online sales by adding consumers' product suggestions and contextual promotions to its website.
LONDON - Interflora is just one of several companies taking legal steps to prevent competitors bidding on their trademarks as search terms, according to a branding lawyer.
