Sainsbury's has launched a Christmas microsite, developed by AKQA, offering consumers festive food and gift ideas. Christmas Ideas Room, an extension of the supermarket's seasonal TV campaign, uses its 'Try something new today' concept and carries advertising from Yahoo!, MSN and AOL.
Niall O'Keefe's ambitious vision of transforming PC World into a futuristic one-stop shop for all computing and entertainment needs is slightly undermined by the strains of Wizzard's 70s festive tune I Wish It Could Be Christmas Every Day being played through the tinny PA system of its flagship Tottenham...
Everybody knows celebs don't go to supermarkets. They use Ocado. Or the maid does.
For the second year running, Fallon came within a whisper of being named Creative Agency of the Year. The agency has produced some of the most sensational advertising this year for brands including Asda, Velvet toilet tissue, Sony and Orange.
LONDON - The British Retail Consortium (BRC) has appointed Stephen Robertson as director general. The former Woolworths marketing director will succeed Kevin Hawkins in the role.
LONDON – BLM has picked up the £6.2m media planning and buying account for high-street optician Dollond & Aitchison, previously handled by Publicis agency Starcom.
LONDON - Retail marketing agency Live & Breathe has created an in-store campaign for New Balance to promote its tie-up with breast cancer charity Walk the Walk.
LONDON - Covent Garden has launched a Christmas-themed cinema campaign, in which a group of women fight over presents in a dream-like spot directed by Thomas Hilland.
LONDON - Research Studios has designed a Parisian style apartment to capture the character of the new Chloe fragrance for its international press launch.
LONDON - High-street optician Dollond & Aitchison has appointed BLM to handle its £6m media planning and buying account, currently handled by Publicis-owned agency Starcom.
to remove filters